Writing Email Subject Lines and Closings

Training

Email Subject Line and Introduction Activities

Email Subject Line

1. Do you always write a subject line?
2. Do your subject lines words describe the contents of your email?
3. Do your subject lines reflect the objectives you have for the email?
4. Is the key term for the subject in the first three words?
5. Do you capitalize words that normally should be capitalized, such as first letters of month names or “I” for yourself?
6. Are the grammar and spelling correct?

Email Introduction

1. Do you open with a courteous salutation?
2. Do you introduce yourself if the reader doesn’t know you?
3. Do you explain why the reader is receiving this now?
4. Do you state the action or most important point close to the beginning?
5. Do you explain what the reader is to do with the information?
6. Do you include a buffer if the content might evoke a negative response?
7. Do you state what is in the e-mail?

Improving Your Emails by Applying What You Have Learned

1. How would you rewrite your email subjects and introductions to improve them?
2. If you have someone who can give you feedback on your writing, revise your emails to improve them and ask someone to give you feedback about your subject lines and introductions.